Mouka, Nigeria’s leading sleep solutions provider, has joined the World Sleep Society and thousands of sleep health professionals worldwide in raising awareness about the importance of prioritizing sleep health. In line with the 2025 theme, “Make Sleep A Priority,” Mouka has partnered with key industry leaders, including the Nigeria Society of Physiotherapy (NSP) and the National Association of Orthopaedic and Manual Therapists (NAOMT), to educate Nigerians on the critical role of sleep in overall well-being.

The Importance of Sleep

According to the World Sleep Society, scientific evidence shows that good sleep promotes wellness and resilience, while poor sleep negatively impacts nearly every aspect of physical and mental health. Sleep is as vital as nutrition and exercise, forming one of the three key pillars of a healthy life.

Mouka’s Commitment to Sleep Education

Speaking on the theme and its alignment with Mouka’s mission, Managing Director Mr. Femi Fapohunda emphasized the company’s dedication to promoting sleep health.

“Since 1959, we have been adding comfort to life, not only through our top-quality products but also by providing sleep education to our consumers. Safeguarding their well-being is at the core of everything we do. This is why we commemorate World Sleep Day annually and invest in CSR programs, marketing campaigns, and other initiatives to ensure Nigerians adopt the right sleep culture,” he said.

Endorsements from Medical Experts

The Presidents of NSP and NAOMT, both of which have exclusively endorsed Mouka for its world-class, ergonomically compliant products, shared their insights on the importance of sleep.

Dr. Felix Odusanya, National President of the Nigeria Society of Physiotherapy (NSP), highlighted the consequences of neglecting sleep. “Despite its importance, many individuals prioritize work, social media, and other activities over a good night’s rest. Neglecting sleep can severely impact overall health and well-being. It’s also worth noting that quality sleep requires comfortable and conducive sleep surfaces, like those provided by Mouka.”

Professor Ojoawo Adesola Ojo, President of NAOMT and a Professor of Musculoskeletal Physiotherapy and Anthropometry at OAU Ile-Ife, emphasized the benefits of prioritizing sleep. “Making sleep a priority involves self-discipline. It can improve productivity and, ultimately, the quality of life. Good sleep is essential for better memory and performance, healthy weight management, lowered risk of heart disease, emotional stability, and stronger immunity.”

World Sleep Day Initiatives

To celebrate World Sleep Day 2025, Mouka conducted physical sensitization sessions at selected organizations in partnership with NSP and NAOMT. The company also deployed educational content across print and digital platforms to reach a wider audience.

Yemisi Obadina, Senior Brand and Innovation Manager at Mouka, elaborated on the company’s efforts. “As the market leader, we recognize our responsibility to educate consumers on the importance of quality sleep for physical and mental well-being. Prioritizing sleep can help prevent many illnesses plaguing our country, such as coronary artery disease, cardiovascular mortality, obesity, dementia, stroke, and seizures. Our current marketing campaigns, *‘Good Sleep, Better Life’* and *‘Sleep Well, Live Well,’* reinforce this message.”

Mouka, a proud member of the Dolidol International Group, is the market leader in the sleep industry across the Middle East and Africa. The company offers an innovative portfolio of products, including the Royal range of luxury mattresses, the Bio Pillow with breakthrough biocrystal technology for stress relief, and the Regal Plus Orthopaedic mattress with a pillow top for added comfort.

Through its commitment to quality sleep and well-being, Mouka continues to lead the way in promoting healthier lifestyles and better sleep habits across Nigeria and beyond.