To enhance transparency and simplify customer understanding, NCC has implemented a new measure by limiting the number of tariff plans to seven.
The Nigerian Communications Commission (NCC) has issued a
directive requiring all telecommunications operators within the country to
restrict the number of available tariff plans to a maximum of seven. The NCC
has established new tariff guidelines aimed at enhancing transparency,
improving consumer comprehension, and promoting fair competition among the
Commission's licensees.
Additionally, the number of bundles that each operator can
offer has been capped at 100, with the stipulation that no subscriber may be
enrolled in more than one tariff plan simultaneously. The NCC defines a tariff
plan as a structured pricing framework that delineates the charges and
conditions under which telecommunications services are rendered to subscribers.
This information was made public in a document posted on the
NCC's website, signed by the Executive Vice-Chairman, Aminu Maida, on Saturday.
The document states, “The number of tariff plans offered per operator is
limited to seven, and the number of bundles offered per operator is limited to
100.
There are no restrictions on the number of add-ons a
subscriber may choose. However, each operator must implement a system that
informs subscribers of the number of add-ons they possess when purchasing
additional ones.
Subscribers should be able to verify (via USSD string or
SMS) the number of add-ons acquired.” Investigations by our correspondent
revealed that the two leading telecommunications companies currently provide
more tariff plans than the number specified in the directive. MTN offers eight
tariff plans, Etisalat has seven, Airtel provides ten plans, and Glo presents
four tariff plans to its customers.
In the document titled ‘Guidance for the Simplification of
Tariffs,’ the NCC emphasized that full disclosure of all tariff components and
conditions is essential, instructing telecommunications companies to ensure
that all marketing and promotional materials are clear and easily
understandable.
The NCC emphasized the importance of prioritizing consumer
education and ensuring transparency in all communications with subscribers.
This enables subscribers to make informed decisions regarding their services.
It said, “Develop and submit detailed migration plans to
transition subscribers smoothly to new tariff plans, without loss of service
quality or benefits.”
“All promotional elements must receive prior approval from
the Commission and should be offered as standalone products with clear terms
and validity periods.
“Submit comprehensive periodical reports detailing all
active tariff plans, bundles, promotions, and Quality of Service (QoS) metrics.
“The guidance shall take effect on 29 July and will remain
valid and binding on licensees until further reviewed by the commission.”
The commission has mandated the removal of all promotional
elements from tariff plans, which are to be offered as standalone promotions,
subject to prior approval, time limits, QoS/capacity requirements, and
adherence to full disclosure requirements.
Operators are allowed to maintain current bonus-led tariff
plans until 3 December, during which time they must educate and transition all
subscribers to simplified tariff plans.
Operators can opt to keep only one bonus-led new subscriber
acquisition plan, with new subscribers being retained on such a plan for a
maximum of six months before being moved to a standard tariff plan of their
choice. Failure to migrate after being prompted will result in subscribers
being reverted to the default tariff plan.
Tariff elements of promotional activities/new acquisition
plans must comply with the commission’s price floor and price cap, with bonus
allowances clearly stated in naira terms and specific units for voice, data,
and SMS. Operators are required to fully disclose these details in their
advertising materials.
Add-on subscriptions should be optional for subscribers,
allowing them to purchase any add-ons of their choice while remaining on their
existing tariff plan and/or bundle.
Free add-ons must be treated as promotional offerings and
approved by the Commission as per the guidelines on promotional advertisements,
2023.
Service providers must also obtain evidence of informed
consent from subscribers to accept add-ons, in accordance with the Commission’s
regulatory instruments.
The NCC has emphasized that failure to comply with the
guidelines will result in penalties, and operators are required to adjust their
services within 90 days of the issuance date.
Additionally, existing tariffs must have transition plans
submitted by 12 August 2024, with the Commission reviewing and responding
within 10 working days. Applications for tariff approval and modifications
should include detailed disclosure forms.
Non-compliance may lead to fines, suspension of approvals,
or other regulatory actions as outlined in the Act, related regulations, and
the Enforcement Process Regulation.
Operators are instructed to inform subscribers of any tariff
changes, including migration to new plans, at least 30 days in advance, with
clear explanations of reasons and benefits.
Despite claims of a tariff increase approval, the
Association of Licensed Telecom Operators in Nigeria, represented by Gbenga
Adebayo, has stated that no such approval has been granted.
Our investigation also revealed that the rates remain
unchanged based on calls and messages to various lines.