The advent of “Big Bull Gold N200” sparked an unprecedented
wave of enthusiasm among consumers seeking a perfect balance between quality
and affordability. Almost instantly, it became the talk of the town, resonating
with households grappling with budget constraints.
Championing a paradigm shift, this affordable yet premium
offering quickly cemented its place as the go-to choice for Nigerian families.
It redefined the landscape of sustenance, proving that excellence need not be
confined by price barriers.
The rapid and widespread embrace of this pocket-friendly
pack signifies more than just a market trend—it signifies a transformative
change in how families perceive sustenance. It is a ripple effect, empowering
every household with the joy of premium rice without financial strain.
Mrs Olasumbo Waheed, a secondary school teacher in Lagos
stated that given the rising cost of living, this smaller pack size allows
families to manage their expenses more efficiently without compromising on
quality.
She further stresses that the Big Bull Gold N200 pack is a
convenient option for families with varying meal requirements as it suits a
busy schedule as well as allows for quick and easy meal preparation without
having to measure out large quantities.
“Big Bull Rice has been a game-changer for me and my family.
Its quality is unmatched, and the N200 pack is a lifesaver for our budget. It’s
not just rice; it’s a symbol of affordability without compromise. I am proud to
serve my family with Big Bull Rice—it’s more than a meal; it is a promise of
quality at an incredible value” She added.
Chijioke Nworie, a University undergraduate stated that as a
student juggling studies and limited finances, the Big Bull Rice N200 pack has
been a blessing. He stated that having a reliable and high-quality rice option
at such price is great for his budget-friendly meals.
“Having access to such a high-quality rice option at an
affordable price gives me peace of mind. Rice is a staple that forms the base
of many of my meals, and the fact that it’s within my budget makes it an
essential part of my grocery list.
Overall, the Big Bull Rice N200 pack is more than just rice;
it is an essential companion in my journey as a student. It is a smart choice
that helps me manage my expenses without compromising on taste or quality—a
real win for a student like me” He noted
The new Big Bull Gold N200 consumer rice pack is more than a
budget friendly quality rice; it is tasty, highly nutritious, rich in B
Vitamins, Iron, Dietary Fibers and Protein; with a low Glycemic Index and
contains Omega 3,6 & 9 for healthy consumption.
Unlike Rice measured from bags in open markets and
neighbourhood shops, you have the highest assurance of quality and hygiene of
the N200 Big Bull Gold rice consumer packs, coming from the factory to
consumers without further human contact.
Big Bull Rice and Big Bull Gold Rice are is the ideal
choices for a great-tasting rice dish, be it jollof rice, fried rice, white
rice, coconut rice and many more.
Probal Bhattacharya, Chief Marketing Officer, TGI Group says
that the introduction and success of the N200 Big Bull Gold pack are immensely
gratifying and pivotal for the brand’s journey.
“The positive reception and adoption of the N200 pack
underscore our brand’s resilience and capacity to navigate changing market
dynamics. As a brand, we are immensely proud that the N200 pack serves not just
as a product but as a beacon of hope and resilience.
Its success reaffirms our commitment to continuously
innovate and provide solutions that positively impact the lives of our
consumers, inspiring a sense of confidence and fortitude in challenging
moments” He noted.
In this era of economic resilience, Big Bull Gold Rice in
its N200 pocket-friendly pack emerges as more than just a product; it becomes a
lifeline, a source of comfort, and an embodiment of hope—an assurance that
amidst financial challenges, the essence of quality sustenance remains within
reach for every Nigerian family.
Big Bull rice is Nigeria’s foremost parboiled rice. Big Bull
is premium milled, stone free, with an excellent swelling index that retains
the natural taste & texture of goodness from the Nigerian soil. An absolute
cooking delight with the best texture, uniform size and shape; each grain is
highly nutritious, rich in B-vitamins, Iron, Dietary Fibers and Protein, with
low Glycemic Index for a healthy consumption. Big Bull is the ideal choice for
a great tasting rice dish, be it jollof rice, fried rice, white rice, coconut
rice and many more.
Available in various consumer-friendly pack sizes
nationwide.
Tropical General Investments (TGI) Group is an international
investment and holding company with diversified interests and investments
across Africa, The Middle East, Asia and other emerging markets. TGI’s
investments focus on driving inclusivity and value addition using locally
sourced raw materials, state-of-the-art manufacturing facilities and a highly
skilled workforce to produce world class products that are consumed both
locally and exported to global markets. Across markets, TGI Group owns over a
hundred leading brands in Fast Moving Consumer Goods, Agricultural Inputs,
Industrial Chemicals, Homecare Products and Pharmaceuticals.