Twitter made the announcement in a tweet detailing an
improved version of TweetDeck with new features. It was unclear if Twitter will
charge users for both the new and old version of TweetDeck. Twitter did not
immediately respond to request for comment.
Charging for TweetDeck, which was previously free and is
widely used by businesses and news organisations to easily monitor content,
could bring a revenue boost to Twitter, which has struggled to retain
advertising revenue under billionaire Elon Musk's ownership.
We have just launched a new, improved version of TweetDeck. All users can continue to access their saved searches & workflows via https://t.co/2WwL3hNVR2 by selecting “Try the new TweetDeck” in the bottom left menu.
— Twitter Support (@TwitterSupport) July 3, 2023
Some notes on getting started and the future of the product…
The move comes just days after Musk said that both verified
and unverified users would have a limited number of posts they could read per
day "to address extreme levels of data scraping & system
manipulation."
His announcement sparked a fierce backlash from users on
Twitter, and ad experts said it would undermine new CEO Linda Yaccarino, who
started in the role last month.
Individuals must pay $8 per month to verify their account, while organisations pay $1,000 per month. © Reuters