Cadbury Nigeria Plc, announced on Tuesday the appointment of Mr. Muhammad Amir Shamsi as its new Managing Director effective 1 February 2017. Mr. Shamsi takes over from Mr. Roy Naaman who resigned effective 31st January 2017.
Mr. Shamsi joined Mondelez International, the parent company of Cadbury Nigeria Plc, as a Marketing Director of its biscuit business in Pakistan in June 2009. From there, he moved up the ranks to become Head of New Categories, Gum & Candy at Kraft Foods, a Mondelez business in West Africa from 2012 to 2013. He became the Marketing Director of Kraft Foods in West Africa from October 2013 to March 2016. From April 2016 to January 2017, he was in charge of Mondelez Innovation kids Wholesome, Global Biscuits in East Hanover, USA.

Prior to joining Mondelez, Mr. Shamsi held different managerial and marketing positions at ICI Paints –Dulux Paints in Pakistan from October 2004 to May 2009.
He also worked as a Brand Manager for GlaxoSmithKline Consumer Healthcare from 2001 to 2004; Account Planner, Walls Ice Cream at Orient McCann Erickson from 2000 to 2001; and as Assistant Brand Manager, Biscuit Category at O.J Foods (licensee of Nabisco International).