Mavin
Records, no doubt, is one of the respected music labels in Nigeria at the
moment. The music outfit can be likened to Kennis Music in the 90s and early
2000s, when it was the power force of the entertainment industry in Africa.
If
it were possible, many artistes would love to be signed to the label because of
the level of growth such artistes would get by being under Mavin Records.
When
news filtered in some weeks ago that Glo was planning to snatch Don Jazzy from
MTN as their brand ambassador, many people thought it was just one of the dust
raised by celebrities to get bigger deals from their present ‘employers’. But
things are clearer now.
MTN
sealed a deal with Don Jazzy and Tiwa Savage few weeks ago. In fact, it was
contract extension the telecommunication giant signed with the two top
artistes.
But
last week, Glo announced the signing of Korede Bello, Di’Ja and Reekado Banks.
Though details of their contracts were not revealed to the public, we learnt
that it runs into some millions of Naira.
A
source disclosed to First Weekly that Glo actually wanted to get Don Jazzy and Tiwa
Savage into its fold until their rival, MTN, stepped up their game to get the
two artistes to continue with them for another year.
It
was learnt that when Glo got a hint that Don Jazzy’s contract was just a month
or two left, it approached him with mouth-watering offer. However, things did
not finally work out well between them and the award-winning producer opted to
stay with MTN.